First impressions are important; they allow drivers to express themselves, even from afar. Understanding that fundamental desire, Nissan has created a playful and interactive Facebook campaign to underscore the head-turning potential of the 2013 Sentra.

Coined "Impress with Sentra", the Nissan marketing initiative features Omar Epps of House M.D and his professional talents to highlight the wide-ranging appeal of the 2013 model. Using the beloved actor's skillset, Epps performs as a hopeless romantic, business tycoon or adrenaline junkie. Linked with the visitor's Facebook account, the performance becomes unique by pulling the driver's name as shown on their social media page.

On top of having Omar Epps sing your praises, participants who opt to share the video on their Facebook newsfeed automatically enter to have a chance to win great prizes like a one-night stay in a luxury hotel, $1,000 Great American Days Experience gift card or the same amount on a gift certificate to Nordstrom or Brooks Brothers. For more details on the campaign, we invite you to post a common on our Lithia Nissan of Eugene blog.

As cool as the program is, we know that the Japanese automaker's flagship sedan doesn't really need Epps to boast its style. If you'd like to learn more about the Nissan Sentra, we recommend stopping by our showroom serving Eugene, OR. During your visit we're happy to arrange a test drive and review the specs in detail. If you fall in love immediately, our car financing experts are onsite to answer any questions!

Categories: News, New Inventory

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