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While most members of our Nissan family favor a sporty flair, there are still options for those who favor something that falls more into the roadster category. Take, for example, the 2015 370Z NISMO, which was showed off to a crowd of enthusiasts in North Carolina last week. This car has quite a bit going for it, and we'd love to share.

The 370Z NISMO, which sits at the top of the roadster's…

For the driver who dreads the hours-long trip due to the discomfort of sitting for that long, your cure is waiting for you in the Nissan Altima.

That's because the Nissan Altima is equipped with Zero Gravity seats, seats that the engineering team used with inspiration from NASA research.

"Designing seats to simulate an occupant in a weightless environment is intended to minimilze the muscular loading of the occupant's back, pelvis, and torso…

When you think of a Hawaiian volcano and the Nissan LEAF, would you ever make a connection between the two? Probably not, but let us enlighten you with this video clip from the Japanese automaker about how this all-electric vehicle works with a volcano.

The LEAF can draw its power from the Volcano and use it as a charging source. Once the LEAF reaches the summit of the volcano, the EV can recharge its battery…

Every Sunday our brand likes to highlight a few news stories from the week that just passed in their video segment called "The Dashboard."

The most recent episode that aired yesterday delivered news stories from across the globe, of course all pertaining to Nissan.  Check out this video below to see what our brand has been up to lately:

From one of the first GT-R Nismo deliveries in Hiroshima, Japan to the teaser for an...

When it comes to technology, Nissan always seems to be ahead of the game. That's because the automaker isn't afraid to step outside the box when it comes to new innovations. It's latest feature is called the Smart rearview mirror, which boosts a driver's line of vision by removing any hazards that may be in the way.

Maybe you have a car full of people, cargo or the weather is decreasing visibility. Whatever the obstruction may be, the first ever review mirror LCD monitor will magically clear the way...

Let's face it; hitting the mall just isn't for everyone. They can be crowded and hot and trying on clothes can be a hassle. Fortunately, for those of us who prefer to shop in the comfort of our own homes, Amazon.com is doing the legwork. Since its conception, the site has evolved quite a bit. It isn't just cds and books these days. You can get all kinds of stuff online, including a Nissan Versa Note.

Last October, we published a story on our blog about Nissan's big win at last year's CEATEC Innovation Awards for its development of an autonomously driven vehicle. Since then, research and progress has not slowed and today we thought we would update you with the latest on the Nissan Autonomous Drive program.

At the Detroit Auto Show, Nissan executives sat down with the media for a series of interviews. One of the big…

If the 2014 Nissan Pathfinder doesn't already scream adventure, then this 30-second TV spot, appropriately titled "Follow Me," certainly will.

The commercial shows how the Pathfinder can take you places you can usually only get to by less-conventional methods. Take a look below.

We here in Eugene, OR love how the family in the ad takes their Pathfinder on snowy routes following their guide, who's seen on increasingly stranger modes of transportation. As…

Why should you just go about everyday life commuting to work in just another normal boring car?  We don’t understand this here at Lithia Nissan of Eugene, which is why we suggest everyone come down to our showroom and pick up a new ride to spice up their daily drive.

With efficiency and exciting drivability, the new 2014 Nissan Rogue is a the perfect way to change up your commute this New Year, take…

The Nissan Versa Note has been turning heads here in Eugene, OR for quite some time now. And while many motorists and passers-by alike have been struck by its exterior styling, we thought we'd take a minute to reveal what's under that flashy exterior -- all kinds of accommodation!

Even with its refreshing MSRP, this model still gives you all sorts of helpful options. Add up its generous price, its impressive fuel economy, and…