Blog

That last time that we here at Lithia Nissan of Eugene touched base with you fine folks, Usain Bolt was zipping around in his golden 2014 Nissan GTR. Since we were already on the subject of the attention-grabbing nature of our new and used cars, we figured we'd do you one better with the story of Adam Williams.

We have to admit, life is pretty peachy for us here at Lithia Nissan of Eugene. Not only do we get to spend all day around a fabulous lineup of new and used cars, but now that spring has finally sprung, these test drives sure aren't hurting matters either. Then again, now that Usain Bolt has been named our favorite automaker's Global Brand Ambassador, we can't help but yearn for a promotion.

First impressions are important; they allow drivers to express themselves, even from afar. Understanding that fundamental desire, Nissan has created a playful and interactive Facebook campaign to underscore the head-turning potential of the 2013 Sentra.

As the Nissan Pathfinder nears the big 30, this year marked its 27^th anniversary, the Japanese automaker is celebrating by giving the popular family SUV a complete overhaul. To the delight of eco-friendly drivers nationwide, that abundant redesign includes adding a hybrid variant.

It's being announced on Monday, but at Lithia Nissan of Eugene we just couldn't wait to share the details. For starters we will say, don't be fooled by the April 1st date of the announcement, this isn't a trick. Your favorite Japanese automaker is giving LEAF owners a $1,000 incentive toward a car of your choice from their lineup.